They are the mental health statistics that make for terrifying reading, but they are also the statistics Gus Worland wants to get out there.
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Seven men and two women in Australia lose their lives to suicide every day while there are separate suicide attempts every 28 seconds.
Worland might be well-known as one of Triple M's Dead Set Legends (and formally The Grill Team) but he's also a driving force in men's mental health, or mental fitness as he calls it, through his charity Gotcha4Life.
The annual 24-hour Row for Mental Health is set to take place on October 30-31 and Worland took the opportunity to open up on why mental health needs to be spoken about.
The 24-hour Row is also proudly sponsored by Surf Life Saving NSW. The Wauchope-Bonny Hills Surf Club will be participating.
"It's braver, stronger and more manly to 'man up' and speak up rather than 'man up' and shut up which is what we've been told all our lives," he said.
"If you told everyone those stats - seven men, two women and every 28 seconds someone attempts, that would be enough for most people to say we need to change up what we've traditionally done."
It's part of how his charity Gotcha4Life started in 2017.
It is Australia's mental fitness charity that works to end suicide by delivering programs that create meaningful mateship, building emotional muscle and strengthening social connections in local communities.
Worland was affected by mental health tragedy when he lost a father-figure to suicide.
"Even though the awareness is out there and we're talking about it more, we have still got massive issues when it comes to that in this country," he said.
Instead of focusing on mental health, Worland wants people to focus on mental fitness the same way they would look at physical fitness.